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New Study Finds How Our Brains Limit Our Memories

December 3rd, 2015 by Admin | No Comments | Filed in Brain & Perception

The journal of Proceedings of the National Academy of Sciences recently published the findings of a study exploring how people visually process and remember information about similar and dissimilar objects. This study was led by Michael A Coben of Harvard University’s psychology department.

The new research findings seem to show that our brains use different sites in the visual cortex to interpret different categories of visual stimuli. This indicates that when people are visually shown too much of the similar visual images (stimuli), those visual circuits can become overloaded. When we gain many similar memories for long term storage, we tend to exclude memories gathered at the same time that are irrelevant to the current visual upload.

For instance, when viewing a series of tools, one image after another, hammer, chisel, screw driver, — but then an image of an apple, then back to more tools, wrench, pliers, drill, etc., people tend to forget about the apple, when questioned at a later time abut what images they saw. The apple did not “fit” into the overall memory information. Thus how we instinctively are set up to store our visual memories may be efficient, but not accurate.

One study involved showing participants a grouping of four things flashed for less than a second. Sometimes the groupings were all of a similar group, such as the tools mentioned above, or scenes, or faces, or bodies. Researchers also used groupings were of two alike images, such as scenes and two other images, such as faces.

The participants were more likely to accurately recall four similar images than four dissimilar images even when questioned immediately after the viewing.

Brain scans were then conducted, which revealed evidence of the memory differences. When the participants viewed faces neurons were activated in one part of the occipitotemporal cortex. Viewing scenes activated neurons in a wholly separate part of the region. The sight of bodies or objects stimulated still different clusters of brain cells.

That we use different areas of our brains to store different kinds of memories has been previously explored, and explains certain kinds of blindness such as prosopagnosia, also known as face blindness.

However, there are only so many routes into those places in the brain where faces, scenes, objects or scenes are represented. The study results suggest that attempting to remember too many different kinds of images at the same time creates a kind of brain traffic jam or overload.

This new understanding would also help explain some differences in the accounts of eye witnesses. Witnesses may have retained different memories, even though they witnessed the same events.

As an artist and museum and gallery visitor this also makes sense . I am always discovering new visual ideas in great works, such as those of Vincent Van Gogh or Pablo Picasso. Maybe this is because I have changed and seen more, thus added to my visual ability to actually see, but perhaps, the new visual information was perceived but not retained as during the prior encounters with a work, I was focused on other areas.

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Has a Person on USA Soil Been Attacked by North Korea? How Can We Help Sony Respond Nonviolently?

December 19th, 2014 by Admin | No Comments | Filed in Investment & Business, Social Media & Media

Today the FBI stated that North Korea is behind the cyber-attack on Sony Pictures, in California, USA.

You may think of Sony as a company, but as an incorporated and even publicly owned company under USA law it is considered a person in the USA. Legally, Sony, or any other corporation can be sued because corporations are considered persons. Otherwise the CEO’s and possibly executives of corporations could be personally held liable for problems stemming from how they conduct business.

Thus, according to well-known national laws and also international trade laws that also uphold this kind of corporation person-hood, North Korea has attacked an USA person on USA soil.

Terrorist Attack Against Freedom of Speech in the USA

While the purpose may have been to stop the theater release of the film The Interview, the damages for Sony and others are attack can be understood a terrorist attack by a foreign government on USA soil. The attack was carried out purposefully and did damage to a USA corporation. It had economic consequences for living, breathing citizens beyond that experienced by the corporation as restaurants, transportation related services and other businesses and their workers who benefit in a secondary way from people going to see movies, are and will be effected. It certainly puts the USA in a cyber-was with North Korea, who has “invaded” our cyber territory.

The North Korean is considered to be about freedom of speech. Obama addressed this saying, “We cannot have a society in which some dictator someplace can start imposing censorship in the United States.”

President Obama is correct, however, he fails to note that this was an attack not a mere “imposing” operation. Until we acknowledge an attack, we cannot find a way to deal with one. Why not call it like it is?

We have witnessed other tactics by radical Islam, including violence and threats of violence against freedom of speech in Europe and in the USA.  Whatever solution(s) we apply to protect our constitutional right to freedom of speech needs to be able to be applied within the USA in relation to any group that would attempt to impose restrictions on our freedom of speech  — and in our contemporary industrialized world both attempting to limit freedom of speech or protecting it usually involves some use of technology.

When does the attack move from freedom of speech concerns to becoming an attempt to also control how we do business, and how we live our lives? Does being offended (but not physically or economically attacked) give anyone, or any nation the right to attack persons or property of another nation on that nation’s soil?

China’s Involvement

The situation is complicated by what seems to be common knowledge (as reported by the major news outlets) that the North Korea hackers are not actually situated in North Korea, but are physically located in North Korea’s ally, China.  The relationship is such that if this were an actual bank robbery, the North Koreans were the one’s holding up the bank at gunpoint, but the Chinese drove the getaway car. Without the car and driver, the robbery would have been a failure.

China has the option of quickly ending the international showdown by kicking the North Korean hackers off of their soil. North Korea does not have internet infrastructure, so, this would quickly end any immediate further problem for the USA. Further, China has many trading ties to the USA, and many investments in the USA, so China has strong incentive for taking such action.

Otherwise, are we at war with North Korea because they invaded our territory and harmed a person of the USA? Does this pull us into a war with North Korea’s ally China? And, likewise, does this pull our allies, including but not limited to South Korea and Japan, into war with North Korea?

What does the USA owe the corporations located on American soil? If we do not take a strong stand will companies further locate to other countries? Isn’t actual, physical safety a great perk that locating in the USA offers?

What if the North Koreans had attacked a Wall Street bank and leaked emails (and we think many of those emails contain information that journalists and perhaps the SEC, FTC, the USA senate, state District Attorneys and even the FBI might find interesting due to revelations from the foreclosure fraud crisis) and irreparably damaged financial records? Could such an attack lead to the failure of another big bank? What then? Would we go to war?

Responsible Corporate Response

Apple Computers outsources the production of many of the components it uses to China. In even a cyber-war (as opposed to a physical combat war) should Apple be allowed to manufacture its components in China, if China continues to give safe harbor to the North Korean hackers?

On the other hand, if Sony, a person in the USA, must defend itself without the aid of the USA government, how far can SONY go? Would this give SONY the right to hire hackers to attack the North Korean hackers? How about the right to have hackers hack Chinese companies, or even the Chinese government? Can SONY create a new kind of “corporational partnership” with other companies, like Apple, to work together to provide internet security based on trade with other companies? For example, SONY could offer Apple special access and deals to its products and Apple and SONY could agree not to manufacture their components or any parts of their products in a country that has in any way harmed (hacked) either one of them.

Of course, even without any corporational agreements or ties, Apple and other companies that manufacture in China can begin to move their manufacturing operations to Mexico, India or some other country to show support for Sony, which would be a show of economic strength, too.

Whatever answers the USA government has for North Korea and Sony, those answers will apply to the next cyber-attack too, whether it comes from North Korea or another source.

In an interview today President Obama said that he believes that Sony made a mistake by backing down and cancelling the movie release. In theory I agree, but the threat of lone terrorists striking even one theater filled with people is a concern that the Sony executives faced with the courage and vision to hold life as more precious that money.

How Sony Can Retaliate

However, Sony yet has an even more courageous and outrageous way to retaliate against North Korea. Since North Korea tried to stop people from viewing the film, Sony can strike back by making sure that more people end up viewing this film, world-wide, than if it had had a normal theatrical release. This is totally legal for Sony to accomplish both in the USA and internationally, except not within North Korea.

Personally, if I were a Sony exec, I would broadcast  the film The Interview in the USA, and anywhere that a TV station was willing to show it (dubbed or with subtitles) during prime time – and I would do this as a fundraiser for a charity that does good for all peoples, like cancer research, or Ebola research and help. I might even give it a one-time free showing over Internet stations, making the timing co-inside with the local broadcast time(s).  Viewing would be a social and charitable media event, with celebrities shown in commercial style clips about the charity. While this will immediately mean that Sony forgoes the money it would make from theatrical presentation (which is not happening anyway), this gesture would immediately make the film iconic and probably beloved. There should be income from rentals and DVDs and even licensing agreements, because due to all the hype already in the media, this film could become one of the most viewed films ever. Since North Korea hacked in order to keep the film from being seen, I would darn well make sure that the film had the largest audience in the world that it could as quickly as possible, but outside of movie theatres where audiences could be attacked by lone terrorists.

Even if Sony were to take such bold action, the USA must find a way to deal with the North Korean attack and hacking problem. We need a solution that can be applied if any other corporation is maliciously attacked by a foreign government. Doing nothing more than scolding North Korea is intolerable, and war against North Korea, or even a even cyber-war or sanctions and economic war against China until it boots the North Koreans out holds little appeal, too. Yet, the problem will not just go away on its own. It will only get worse, as recent history shows.

We need to find and create long-term answers and create laws, including those for corporations and international agreements to responsibly deal with our ever increasing and far-reaching technologies, because the Sony incident will inevitably be repeated by governments like North Korea and individuals who seek to do harm.

PS: If you think my suggestion for how Sony can retaliate is workable, tweet, Facebook , email or even snail mail it to Sony. Show your support for this corporation that has been harmed for expression freedom of speech. Tell them you will watch on TV and even spread the word to your friends as a way of letting North Korea know that it failed. Personally, I have absolutely no involvement with Sony or anyone connected to the film The Interview, this idea and post are not sponsored. However, I am a citizen of the USA and do not like it when my country, or a corporation in my country is attacked by a foreign government, and my proposal is a form of non-violent and maybe even international protest.









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How Social Your Media Account is an Online Home with Guests

October 29th, 2014 by Admin | No Comments | Filed in Social Media & Media

A Facebook Wall or Fan page and a Twitter or Google+ stream is a kind of online home page, in ways that basic online homepage can only approach by including apps to social media.

Usually interacting on social media is fun and interesting. Twitter, Facebook, Twitter and other sites have coding that allows for responses that can develop into fascinating conversations to contribute in or simply quietly lurk.

I lurk a lot because I enjoy learning. There are wonderfully learned, creative and eager to share expertise and knowledge. Some of these people are world famous who share their lives and best advice, while others are relatively unknown but successful people who have expertise in their field, such as a mom who tweets about a new toy that is helping her child one master a skill. Other non-commercial people on social media find and share off the beaten path news and information from reputable sources. And then there are the other people I follow who simply share their humanity and friendship, showing images of their lives, including cell phone photos of glorious sunsets. Of course there are commercial or business only members on social media, including off-line media such as TV, radio and print magazines and newspapers, which also usually freely share information and links to fuller stories.

If I post on your Facebook wall or if you follow my account so my messages show up in your Twitter or Google+ stream I do this only as your guest. No one owes me the right to make them read my tweets or post to their Facebook wall. My posts are always those of a guest.

In social media and in life, guests who are polite, interesting and even kind are invited back. On social media I am “invited back” every time someone continues to follow or friend me.

As a fine artist, a painter who also used her hand made images to create new digital images by combining images into new original works (sometimes my process is referred to as tradigital art), I have many, many original images that I can and do share online. Yet, I do not share my own unique original images on other people’s Facebook walls (although the ones on my wall and page can or have been shared by other people on their own walls). I watch as other artists share images of their own works on the pages and walls of other artists, art critics or advisers. And yet, I will not do it. I will not even share a link to one of my blogs on someone’s wall or page. Why? For the same reason that I do not walk into a friend’s dinner party and without invitation open up a portfolio of my work. It is just so glaringly, aggressive and even bullying.

Talk television shows are generally set up to resemble a kind of living or dining room with plus seating and even tables where the guests and host(s) gather. However the guests on these shows are specifically invited onto the show with the clear understanding that the guest will be “plugging” a new movie, book, TV show or event. I have certainly been invited onto blogs, pod-casts, and had my works shared on social media, and sure I too plugged my work or event within the context of the subject of the show. Yet, I was invited to do this. I am almost always happy to allow one of my art works to be used to illustrate or decorate others’ blogs or magazines, as long as I am credited as the artist, the name of the work is shown and there is a link to my website. I often tweet and post links myself to online sites where my works are shown with permission, but, again, in each case, the work appears by invitation.

A Facebook wall or Twitter or Google+ stream can also be understood as one’s own channel, much like a TV or radio channel out to the world. Finding great stuff to share or RT is a boon – I see this as programming I get for free.

However, even with disclaimers people (including myself) tend to see a RT or share as a kind of endorsement, so I am careful as to who my sources are for the “free” programming materials. On Twitter, I RT a lot, especially about art (I am kind of known for this), and people thank me publicly. Yet, I always think that the thanks should go the other way because that source freely gave me valuable programming to share!

On my own Facebook wall and also in the comments posted to my blogs, I take responsibility for what occurs just the way I do in my own home as to what goes on in my home or studio. People who try to use my wall to sell their products find that their post is removed and they are no longer friended by me (unless they were previously asked to share their event or work, which has happened) While comments and discussions are enjoyed, negative name calling or bullying is not, and those comments are deleted, although comments that indicate disagreement, and hopefully even have or link to outside source facts are greatly welcomed.

Finally, a kind of pet peeve that often gives me a chuckle. It is not that is seems impossible to me that people can be so selfish and dumb, especially if they believe they have a real and good cause or idea. At least several times a week people aim a tweet at me that asks me to ReTweet their tweet that promotes their cause or product. The tweet invariably goes something like “@judyrey Check out the benefits of XYZ now on sale at http:link Please RT”. In other words, I am being asked to use my channel to give this person free advertising for something I know nothing about. Yet, that alone is not what peeves me, or rather astounds me. The kicker is that almost always, conservatively 98% of the time, the tweeter asking for the favor has never had any interaction with me, does not follow me on Twitter or anywhere else. Often they follow almost no one, but have a stream of initiated tweets that are identical to the one I receive aimed at other Twitter members. I can only assume these tweeters are aiming to win the Darwin award for spamming.

To everyone who follows me on Twitter or Google+ or Pinterest, is my friend on Facebook or LinkedIn, that you for inviting me into your social media homes, and thank you for sharing your life happenings, ideas, finds, news and comments with me in my social media homes.

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Good News about the Perks for Upcoming Indiegogo Campaign

June 16th, 2014 by Admin | No Comments | Filed in Book, Inspirational Stuff, Prophecy

We are almost ready to go live!

If you have been reading my blogs you know that I hit a glitch as regarding the upcoming Indiegogo Crowd Funding Campaign for publishing the full sized Genesis book as an e book and also publishing it as a printed book using Print on Demand publishing (POD). Essentially the POD printers, including Amazon’s Create Space, will only print all in black and white or all in color. My books are color illustrated and the SHMR Activities (visual brain games for enhanced vision of SHMR/Bible Eyes) need to have images in color but these illustrations are less than half of the book. Printing every page in color makes the price too exorbitant for wide distribution as a trade book.

Since almost every perk I had for the proposed crowd funding campaign included a least one copy of a printed Genesis book based on POD printing, the campaign perks needed to completely revised. Now, if a stretch funding goal is reached, I will be available to offer printed books and donors can upgrade to include them. This way we can keep the original funding goal lower so all donors can keep their perks. Genesis e books are included as a perk at every donation support level in the revised campaign.

It turns out that the new revised perks are better for campaign supporters as now there is much more art included.  For the first and only possibly the only time original paintings of mine are being openly offered over the web.  Also for the first time there will be original prints offered. Making these perks even better is the discount since I there is no dealer or gallery to share the sale. So, some of the perks can be understood as an investor’s or flipper’s dream.

The original paintings and prints are limited. Yet, there is art, and books, and more being offered to fit anyone’s budget.

Importantly, as a supporter you will be helping to fund and bring the good news of revolutionary Post Conceptual UnGraven Image art to other people. This is important as not only can this art be actually vision changing but it seems that a new vision with “Eyes that see” in the Latter Days is prophesied in both testaments of the Bible! You will be supporting bring daily on-going inspiration (and for believers and the observant an increasing awareness of The Presence) into your life and into the lives of others through this new vision.

I know this seems amazing, even unbelievable. It took me a while (OK, a couple of years) to come to terms with what is happening via UnGraven Image Art. This is why I am currently freely giving the e book In the Beginning away. It tells the story of how this new art theory and art came to be, and also the discovery of the SHMR (pronounced like show-more, or the Hebrew word “shomer”, which means to watch or observe – think watchman on the wall) way of seeing that is also called Bible Eyes. Did you know that the “eyes that see” verse is the most repeated verse in both testaments, and that this includes prophecy for the Latter Days?

At the web page you will find In the Beginning as a free download in various formats other that PDF, for Kindle, IPad, iPhone, Androids, and Nook devices. Once the campaign ends In the Beginning e book will no longer be free. It will be slightly revised and include acknowledgement of some supporting donors. Then it will be placed on Amazon. So get your copy or copies now! And share the In the Beginning  e books or links with others — you not only have my permission, I urge you do do this even to the extent of placing links to the URLs of the downloads on your blogs or in emails. Please share the vision.

Aside from being informative and inspirational, In the Beginning is fun and even at times funny. After all, I was a comedy and scriptwriter. Plus, there are more Latter Days prophecies that seem to have come true, but not noticed by others, which are revealed in the book.

In the next email to newsletter members secret information will be included pertaining exactly when the fundraising campaign will go live. This information is valuable as it gives a head start towards funding the campaign and obtaining the limited Early Bird and Door Buster perks To sign up for the newsletter use the box in the sidebar of this blog or if you are reading this in an email or on a blog that someone kindly cut and pasted to share, then go to

Thanks for support and attention.


Judy Rey

Judy Rey Wasserman

Founder, Artist and Author

UnGraven Image &
Art of Seeing the Divine

e Store: of seeing the



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How to Discern a True #Free #Giveaway from a Scam on Social Media

May 30th, 2014 by Admin | No Comments | Filed in Brain & Perception, Inspirational Stuff, Social Media & Media

Call me old fashioned, but I hold that if something is promised or promoted then it should be free. When something is offered as free, then there is an implied promise that it is absolutely, free – not free if or free when or, one of my least favorites, “Buy one and get one free!”  That second item is not “free”, it may be a bonus, or the item can be honestly called, “two for the price of one”, but the second item really has a cost, as both items are half-priced.

Cost is not just about money. Your time can be more valuable than money. We live and breathe in time, not money. No one who is dying ever asks for, “Just one more dollar before I go.”

If you have to do something to get something then an exchange of goods and services has taken place. On social media,and especially now popular on Twitter, under the hashtags of #giveway or #free there are many scams. People are frequently asked to ReTweet (RT) a tweet about a “giveaway” or “free” item in order to qualify for that item. Sometimes this is just for the chance to win an item. This is a scam, not a giveaway. The item is only offered in trade for the service of a RT.  Thus the item is earned. It may seem worth a RT for the opportunity to gain the item, but even so, it is a scam. Even if you get the item, the original offer is inherently a lie and hence a scam. Do you want to participate or encourage others to participate in that?

Giving away bonuses is wonderful. I like to give and get bonuses –but a bonus is not a free gift if it is given only if one buys or does something. It is a bonus. Who does not appreciate a good bonus?! Also, who turns down a good twofer, as in two for the price of one? Yet call a twofer “Buy one get one free”, and there is a lie concealed in what could be a good offer.

Perks, rewards and bonuses can all be legitimate and very good deals. These are used with great success via crowd funding sites. I am about to launch my a crowd funding campaign on Indiegogo and have prepared what I considered to be great perks, fantastic opportunities of art, recognition and fun to reward contributors who help me change the world with a brand new vision.  On crowd funding sites it is made very clear that there is an exchange made, everything is stated and the terms as clear.

Elsewhere, on blogs, and in books and training programs that unsuspecting people buy, marketers are busily teaching otherwise honest people how to scam in ways that at first seem legitimate. One idea is to give something digital away for free in order to gain the prospect’s email. This is called “permission marketing”. A favorite thing to give away in order to get someone’s email is an e book. If the e book is offered in exchange for an email address the deal is not a scam. However if the e book of digital download is offered as free, and all one needs to do if give a email address so that it can be sent, the deal is a scam and a lie, even if the item is a good one.

It is now easy to freely giveaway a free ebook without asking the recipient for their email address. If a person wants one of my free e books, it is as easy as clicking on a link. Then another window opens and the PDF, or zipped EPub or Kindle file is there to immediately download. This may be considered awful marketing by some marketers; yet, when I say my prayers my conscience is clear in relation to my free ebook giveaway. You can see my method in action, and even download a free e book in the format of your choice at Just click on a link for your preferred format for e books and watch how easy (and free) this instantaneous method is!

This blog was “inspired” by a tweet from an author who I had followed. He is a new author and who has self-published a kind of self-help or inspirational type of book, which I thought looked interesting. Instead of immediately following me back, he sent me a tweet that said,” Thanks, by following, my e-book “XXXXX” is yours for free. Simply RT to confirm.” Those X’s are where the title of his book was. Now he follows me back. I am glad because he did us all a favor with that tweet, because I truly do not think this person realizes he is involved in a marketing scam. His other stuff is on the up and up, and rather true blue. This is why I am not using his Twitter ID or book’s title to “out” him.

Essentially he wanted me to advertise with a RT for him, which is a form of sponsored tweet since I would be paid with his book. Even sadder is that strongly doubt this author thought up his scheme all by himself. He was taught this dishonest but clever marketing method by a “marketing authority.” He just did not think the ramifications through. There are many other really good people, often creative people who are not business types such as authors or artists who have fallen prey to bad advice from so-called marketing gurus.

Perhaps, my mailing list grows and has people opening my mail because the only place I ask for their email address in exchange for something is for my e-newsletter or the times I have given a free webinar as I need to send information such as phone numbers, links and codes to participants. There is no way to send an email or e-newsletter without an address.  Earlier on, when the Internet was younger, people needed email addresses in order to attach digital downloads.  This remains a good method for sending paid for digital woks. Yet for e books or other “free” information email addresses are no longer needed.

People are smart. If they get good value and benefit they will come back for more. If you are a member of my list, you know, I do not bombard members with email, but do send news and sometimes freebies or special discounts. Time is valuable.

Having a cleaned conscious may not seem worth making a sale to some people, but there is another compelling reason that when a potential customer or customer is offered a freebie, that it needs to be actually free: trust. Every great and successful brand is trusted. Trust is never really free but it cannot be bought –only earned over time. It goes back to the golden rule, which is the best marketing advice ever: do onto others as you would have them do onto you.

Currently, and running through an upcoming crowd funding campaign, the popular e book is available absolutely for free. If you are reading this prior to the beginning of the campaign, check the top right column on this page for a link to the e book in various formats for the Kindle, iPad and other readers, including PDF, which works universally. Get the book this inspiring book can help change the way you actually see the world, through a revolutionary, new Bible based art, and this may be a fulfillment of  prophecy for the end times. Is this for real? See for yourself. Get the book — it is really for free, no stings, or emails requested.

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Art & Bible Free eBook now formatted for Kindle, iPads, Android & More

May 20th, 2014 by Admin | No Comments | Filed in Bible, Book, Inspirational Stuff, Prophecy

In the Beginning ebook is now available in your choice of four formats. This means that whatever your preferred color ebook device is, there is a format that specifically fits your needs!

Post Conceptual UnGraven Image Art theory is based at the intersection of ancient spiritual wisdom and
cutting edge contemporary science. It shows us a new and enhanced spiritual and science based way to see the world. It is a life changing vision that can even become an actual new way of seeing We call this new way of actually seeing SHMR (show-more) vision or Bible Eyes. I
s this a fulfillment of a beneficial “Eyes that See” Bible prophecy for the Latter Days?

Can this be true?

See for yourself. See more.

Read:  In the Beginning

Prior to and during an soon-to-be-launched Indiegogo campaign In the Beginning eBook is Free in the format of your choice!

For immediate download:

EPub for iPad, iPod, Android, Nook, Google Drive & more


Kindle format for Kindle Fire & HD


PDF for PCs. PDFs and can also be uploaded for most all tablets. PDF will open right up in another tab on your browser. Click on the disk icon to download to your device.


PDF zipped. Email it to your b&w Kindle. will open right up in another tab. Click on the  disc icon to download to your device.


In the Beginning can also be yours, for free, through our secure online store and shopping cart. The advantage of using this method is that it immediately places your email on our priority list to receive the first updates about the Indiegogo campaign. The Door-buster & Early Bird perks are especially limited and a great opportunity for art enthusiasts, collectors, and can be understood as a kind of investment in the work of an artist founding a radical new art theory with vision and life changing art.

Online Store
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How to Upload & Read your New Free EBook PDF for Kindle Fire or Kindle Fire HD

May 9th, 2014 by Admin | No Comments | Filed in Bible, Book, Inspirational Stuff, Social Media & Media

It is now easy for you to acquire and read your free (*for a limited time) new copy of In the Beginning using your Kindle Fire or Kindle Fire HD – or even a black and white text Kindle. The color readers are preferred as this ebook includes color illustrations.  We have taken steps to make this especially stress-free for Kindle users.

Amazon has two different ways that users of Kindles can download and read PDFs.  The first method is to download to a Kindle directly from a PC. The second was is to upload a PDF to a Kindle via an email sent to a Kindle.

PC to Kindle Method

1. Download the PDF of In the Beginning to the PC. Click on the web link provided – a new window will open up. In that window you will see the ebook’s cover. In the top right corner of the screen are icons. Click on the little icon that looks like a floppy disc and has a down pointing arrow on it. The PDF of the ebook will automatically download, and will then be available to you from your download folder. You can use this link to immediately get your copy, CLICK:

2.Connect your Kindle device to your computer using a USB cable. When connected to a computer,  Kindle devices  go into USB drive mode, which disconnects them from a wireless connection. This is fine, as they will reconnect once disconnected from a PC.

3.After you’ve connected your device to your computer, your Kindle will appear in the same location USB drives usually appear.

  On a Mac: Your Kindle will appear on your desktop.

  In Windows: Click Start, and then click Computer or My Computer. Click on Kindle to open the Kindle drive.

4. On the PC, use your mouse to Drag your personal document from your desktop or Download folder in widows and drop it into the Documents folder in the Kindle drive. [Note: some Windows users find it easier to send the downloaded PDF to their desktop, especially if their Kindle drive is
there. Then the Drag action is accomplished on the desktop.]

5. Once the download is completed you can safely eject your Kindle device, and then unplug your Kindle device from your computer.

6. The PDF of In the Beginning will appear on the home screen of your Kindle. For Kindle Fire devices, tap Docs from the home screen to view your documents.

Email to Kindle Method

There are two ways that you can get your copy of In the Beginning via email.  We can either email your Kindle account directly with the zipped PDF or we can email a different email account (like the one you wish to use to subscribe to the newsletter and/or contribute to our Indiegogo campaign), and then you can send it to your own Kindle email account.  This is about the same as if you downloaded the PDF unto a PC, zipped it and emailed it to your own Kindle email account.

A.  First Email to Kindle Method. We email your Kindle account directly. To do this you must first set up your Approved Personal Document E-mail list to include our special account for sending the free copy of In the Beginning to kindle email addresses. 

1. Visit Manage Your Content and Devices, and then click Personal Documents Settings. Click Add a new approved e-mail address under Approved Personal Document E-mail List.  Enter our special email address:
Click Add Address. [Note that after you have the ebook you can remove our address from your Kindle. We do not send newsletters to Kindle addresses.]

              2. After completing step 1 above, using your regular email address, send an email to In the subject please write “eBook”, so we know it is not spam. In the body simply put your Kindle address. Note that according to Amazon you must have completed the step above that whitelists our special email address for our email to reach you. Your Kindle also needs to have wireless when you access your Kindle email.

3. We will then send you a zipped file of the PDF of In the Beginning. The subject of our email to you will say “convert’ . This tells your Kindle to convert the zip file to be readable on your Kindle. Simply click on the email and your Kindle will automatically open and convert the file. You will find it stored in your Kindle Library.

B. Second email to Kindle method:

1. Using the email address that you usually use, send an email to Notice that this is a different account than the email account above. That is because the direct to Kindle email must have a subject line that only says “convert”.

2. We will automatically send a link to a zipped PDF file of In the Beginning back to the same non-Kindle email

  a. Or, you can take the attached zip file and attach it to an email that you personally send to your Kindle. Remember that you must place the word ”convert” in that email’s subject line for this method to work.

   b. Plus you can read the unzipped file on your PC or other device. You can unzip and open the file with a PC or iPad and follow the directions above for uploading a PDF to a Kindle from a PC.

PDF files can also be uploaded to regular non-color Kindles. Since the majority of pages are text only, it can work to read the text of In the Beginning on a non-color Kindle, and then use a PC or other device that reads PDF in color for the SHMR activities and to see the color illustration.

To enable Personal Document Archiving, follow the steps above and check the box next to Enable personal document archiving in your own “My Kindle librar”y.

For more on Kindle Personal Documents Service See:

* Note:  The In the Beginning ebook is available for free prior to and during an Indiegogo campaign to help raise funds to publish a larger book and support the art of Post Conceptual UnGraven Image.

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In The Beginning’s Cover Story

April 18th, 2014 by Admin | No Comments | Filed in Bible, Book, Brain & Perception, Inspirational Stuff, Prophecy

In the Beginning tells the story of the experiment that became Post Conceptual Art’s New theory, including UnGraven Image art, and then the discovery of how that art can actually change how people see — and how that new way of seeing seems to fulfill Bible prophesy for the Latter Days.

The image below reveals the new cover for the book.

So that you can see about this for yourself, the ebook of In the Beginning, will be available for free, as a gift during an upcoming Crowd Funding campaign, to fund a larger book and ebook that entitled Genesis. The fastest way to get your free copy and news of the funding campaign so you can have first dibs on the Early Bird and Door Buster rewards (think: original art) is become a member of my newsletter. The ebook’s free availability will also be announced on my two blogs, and,, and also through posts and tweets on social media.

The art image in the cover is from my Genesis Sunsets and also Duets series, and the sub-series of “Hands”. Here, I am doing a visual duet with Michelangelo’s creation of Adam from the Sistine Chapel. All of my strokes for the sunset are the original letters of Genesis 1-2:7. You will find more on both sunsets, including art and inspiration and a new SHRM Activity in the upcoming ebook.

In the Beginning by Judy Rey Wasserman

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Judy Rey Wasserman is an artist and the founder of Post Conceptual Art theory and also the branch known as UnGraven Image Art at Download a free copy click: Manifesto of Post Conceptual Art– A Painting’s Meaning is Inherent in its Stroke.

Check out the images and availability of limited and open edition prints — Click: store.

Follow her on Twitter at @judyrey

A smaller e-book will be available soon that is also filled with art, inspiration and Awakening Vision Experiences. The smaller brand new e-book will be available for free before the launch of the Crowd Funding campaign and that will also be available to mailing list subscribers first.

If you wish to have an advantage and to know exactly when the campaign goes live so you have first choice of the rewards that are for originals or limited editions,and get a copy of the free e book, you can use this link to sign up for the revamped free newsletter:

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Blood MoonTetrads: What Are They?

April 11th, 2014 by Admin | No Comments | Filed in Bible, Book, Prophecy

This year’s Passover on April 14, and Sukkot (Feast of Tabernacles) on October 8, fall on the exact same Gregorian calendar dates as they did in 70 CE, the year the Temple is Jerusalem was destroyed and the Jews were forced out of Israel by the Romans.  What makes this relevant is that four blood moons, as part of a tetrad, accompany both events.

In 2008, Mark Biltz  a Tacoma, Washington, pastor began to teach that the Second Coming of the Messiah might occur in the fall of 2015. He based this prediction on the pattern of the upcoming rereads Pastor Biltz’s theory became an Internet sensation. Then he wrote a book about this.

Then in 2013, the well known  Pastor John Hagee, also wrote a book, Four Blood Moons: Something is about to change. Pastor Hagee was able to generate much more publicity for the upcoming event and he credits Pastor Blitz, who then also wrote a book.

Both pastors hold that when a tetrad falls upon the Jewish holidays around the time of momentous events for Jews. Both pastors are also ardent supporters of Israel.

The Jewish press has also picked this news up. Roy S. Neuberger wrote about the upcoming lunar eclipses for the Jewish Press He Neuberger reminds that the Gemara comments: “The rabbis taught in a beraisa: During the time the sun is stricken, it is a bad omen for idolaters. [During the time that] the moon is stricken, it is a bad omen for the Jewish people” (Sukkah 29a). [Note: a beraisa is a tradition in the Jewish oral law not incorporated in the Mishnah.}

The first blood moon of 2014 also coincides with an alignment of Earth, Mars and the sun, which places Mars directly behind the earth as it faces the lunar eclipse. That does not seem to have precedence in relation to past tetrads. Since the moon exerts a strong influence on tides, and we know that the both mars and the sun can influence our weather and planet. Yet, exactly what conditions might follow for each from this Passover astral event the space and weather science sites online have not predicted.

On the first night of Passover, April 14, 2014, at 10:58 p.m. PDT, the moon will move into Earth’s shadow. The full lunar eclipse — when the entirety of the moon is shaded by Earth — begins just over an hour later at 12:07 a.m. and lasts until 1:25 a.m. PDT. This will all be visible from North America.

Tetrads do seem to fall around times of momentous events that are difficult for Jews, and sometimes Christians, but seem to always bring about a better situation after an initial struggle.

In the next blog we will cover historical significances of the past seven tetrads for Jews and Christians, including some new data and understandings that have not been covered by elsewhere by others.

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Judy Rey Wasserman is an artist and the founder of Post Conceptual Art theory and also the branch known as UnGraven Image Art at Download a free copy click: Manifesto of Post Conceptual Art– A Painting’s Meaning is Inherent in its Stroke.

Check out the images and availability of limited and open edition prints — Click: store.

Follow her on Twitter at @judyrey

A smaller e-book will be available soon that is also filled with art, inspiration and SHMR – Bible Eyes Activities. The smaller brand new e-book will be available for free before the launch of the Crowd Funding campaign and that will also be available to mailing list subscribers first.

If you wish to have an advantage and to know exactly when the campaign goes live so you have first choice of the rewards that are for originals or limited editions,and get a copy of the free e book, you can use this link to sign up for the revamped free newsletter:

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APE— How to Publish a Book, Life Changing for Author

January 7th, 2014 by Admin | No Comments | Filed in Book, Social Media & Media

APE – How to Publish a Book, by Guy Kawasaki and Shawn Welch changed my life. It totally upended my plans, and I happily anticipate it will continue to do. It has become a kind of author’s business “Bible” for me, and this is not said lightly. I am an author, but now primarily an artist founding a Post Conceptual Art theory, called UnGraven Image, which uses original Torah font letters from Bible texts for each and every artistic stroke (representing both the Words of The Divine and the strings of elementary physics’ string theory).  

If you are a regular reader of this blog or my Art and Inspiration blog at , the you know that I have never reviewed a business book, unless it is somehow related to art or inspiration. I may also blog on science, especially neuroscience (and vision) or elementary physics, but I have not reviewed books about these topics.

This review is for Authors, article writers, bloggers and anyone who is even vaguely considering maybe, one day, of writing a book. If this describes you then you need to get a copy of APE the book immediately. That is immediately as in right now – do no pass go, do not collect $200 – just get the book.  You can thank me later or even better, tweet or post your thanks to the authors via social media.

APE was published for almost a year before I casually picked up a copy at the library, because I like Guy Kawasaki’s ideas and have learned a lot from him via You Tube and his blogs, tweets and posts about social media and usiness. I was curious to learn what he had to say about self-publishing an e-book, because doing that was a part of my plan that aimed having a traditional publishing house (the bigger the better, I thought) publish my book. APE - How to Publish a Book by Guy Kawasaki and Shawn Welch

My first plan for the new Art of Seeing The Divine book (and shorter introductory version) that I am currently writing had been delayed for several years as I waited for tablets, hand held devices and especially Kindles to achieve the technical ability to display color images well.

My books have many fine art images and inspirational and informational texts. The images are used for special kinds of experiences, like brain games, to help the reader gain a greater visual understanding of reality that I call Awakened Vision, but others call “Bible Eyes”. in print.

Previously, before picking up APE, I had researched publishing and the publishing industry. My plan was to publish first as an e-book, especially using Amazon, gain enough sales to attract a book publisher for a printed version of my own full book.I already knew that I would need to promote my books myself, as publishers spend time on money only on bestselling authors.

So I had spent a lot of time and research on how to promote my book, so that I could convince an agent and publisher that my book would be profitable for them.  I figured I needed them to be able to help me get my message out to the world. I had pages of notes and names and addresses and information about publishers and publishing houses and agents. I have information of the sales data for any book that possibly might be comparable to my upcoming book. I was very dedicated and focused on being published by a traditional publisher in print. I understood that it is possible to make more money by self-publishing a print book, but my primary goal is to get my message out, and my second goal is to make money (which among other things I can also use to get my message out).

Since Kawasaki is a well-known New York Times bestselling author, he did not need publish an Artisanal book. Why did he pass the potential for a lucrative book deal to publish this way? We have seen the great changes is the music and video industries, is it true, as Seth Godin says, that we are about to see the same kind of upheaval in the publishing industry?

Then I read APE. 

Clearly and simply APE lays out a road map that any author can fairly easily follow that makes sense and I think will lead to greater exposure, sales and control of one’s work.Here’s why the book is called APE: the A in stands for Author, the P is for Publisher and the E is for Entrepreneur.When I picked up the book, I was interested in sections A and E.  While they are also excellent, section P, is why the book is now an essential resource for me.

My previous business plan for my book became road kill, run over by APE, since I cannot imagine a single compelling reason why I – or any writer who is not a blockbuster bestseller – can benefit more from a traditional publisher than by going the Artisanal publishing route using the information supplied in this book.  APE provides links and contact information for resources, such as editors, formatting, printers, and book and cover designers, plus many creative ideas for promotion, etc.

One of the chief pieces of information that knocked down my previous plan is that now – and this is just in the last few years – authors can sell professionally printed books through bookstores on an on-demand basis, straight from the printer, plus via Amazon (which has its own printing company) printed books can be ordered directly. Thanks to new technologies, Artisanal publishing has become exceptionally inexpensive, while simultaneously growing more lucrative.

I also discovered in APE that a new machine is successfully making its way into bookstores (and may be the salvation for many small local ones) that can print any book, and the end of 2013 year news, is that it now prints in color. This means that a customer can walk into my small town bookstore and less than an hour later the new softcover book requested is ready to buy, just as if it had been in stock all along.  Every small bookstore will be able to compete
with the big ones for variety of titles on hand.  For Artisanal publishers and authors this means easy and almost unlimited and ongoing distribution.

Not only does this mean that an author does not need to buy and store printed books, but also, there is no longer a large investment of cash needed by an author to print books. Plus, every year the percentage of books sold that are digital increases, although print continues to outnumber digital in sales and volume.

Most importantly to me, Artisanal publishing as it exists today will give me a better chance to get my message out, through an extended and extensive promotional campaign that does not depend upon a publisher keeping books in print or in bookstores.  My book will never be out of stock or unavailable or out of print as it can easily be ordered in print for as long as I wish, and this will not cost me extra. APE details how to accomplish this with a unique twist that I will not reveal (so you get the book), and even how to sell books to libraries (where I came upon my first copy).For an Artisanal publishing author sales and promotional activities do not come to an end after the first hectic month or two, but they can build over time.

I have read other books by Guy Kawasaki so I recognize his “voice”, which is friendly and open, and fun to read.  Even the more technical information, like formats and publishing information for digital distributors, is simply laid out in a chart.

APE is more than a book, it is an ongoing experience.  There is a website that is frequently updated with new information, and since the early copy I first read, there is now even more that interests me (and if you are an author, probably you too).  In addition, there is an APE community there is an APE community on Google + that anyone can join for free and participate in the news, advice and information, plus pass encouragement on to others. This means that whatever copy of APE you buy, you will be able to gain the newest information also. Plus at the APE website below, sign up for the mailing list and receive an actually useful newsletter weekly, with more news and tips. [Note: I have largely modeled my own monthly Art & Inspiration newsletter after Kawasaki’s, preferring to offer helpful news and information, rather than pushing for sales. I really look forward to his newsletters.]

At the end of their book the authors put it all together through a detailed account of exactly what they did as authors, publishers and as entrepreneurs up to publication date, to create and launch APE, which, of course is self-published.  This serves as a review and is extra helpful at bringing the tasks together into a whole and making one’s own publishing project real and, to me, easier to accomplish than writing a good book.

My own publishing journey for the Art of Seeing The Divine books will largely follow the path set out in APE, but will
incorporate some other parts, like a Crowd Funding campaign, which the authors did not have, but do suggest. As I move through my own journey, I will be referring to APE, because I enjoy giving credit when it is earned, and I would not be on this new publishing path without APE and Guy Kawasaki and Shawn Welch.   I suppose that this review can also been understood as a kind of thank you to them.

Right now, as this blog is posted, Guy Kawasaki and Shawn Welch celebrating the one year anniversary of APE— How to Publish a Book by giving it away in digital format.  This will only last  until January 31, 2014  so
take advantage of it immediately:

Otherwise buy a copy in print or digital format you go to the  website or through your local brick and mortar bookstore.

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Judy Rey Wasserman is an artist and the founder of Post Conceptual Art theory and also the branch known as UnGraven Image Art at Download a free copy click: Manifesto of Post Conceptual Art– A Painting’s Meaning is Inherent in its Stroke.
Check out the images and availability of limited and open edition prints — Click: store.
Follow her on Twitter at @judyrey 

A smaller e-book will be available soon that is also filled with art, inspiration and Awakening Vision Experiences.  The smaller brand new e-book will be available for free before the launch of the Crowd Funding campaign and that will also be available to mailing list subscribers first.

If you wish to have an advantage and to know exactly when the campaign goes live so you have first choice of the rewards that are for originals or limited editions,and get a copy of the free e book, you can use this link to sign up for the revamped free newsletter:

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